F-CMO.co - Marketing Strategy & Disruptive Technology

F-CMO.co - Marketing Strategy & Disruptive Technology

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F-CMO.co - Marketing Strategy & Disruptive Technology
F-CMO.co - Marketing Strategy & Disruptive Technology
Before the Plan...

Before the Plan...

Strategy and Planning are not the same thing.

David Fuller's avatar
David Fuller
Mar 31, 2025
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F-CMO.co - Marketing Strategy & Disruptive Technology
F-CMO.co - Marketing Strategy & Disruptive Technology
Before the Plan...
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Your team faces a challenge: you have reached the banks of a wide river. To achieve your long-term goal of plundering the treasures on the other side, you must first meet your short-term goal of crossing the river. For that, you need a strategy.

Strategy requires choice, and that choice is influenced by three key factors: the environment, available resou…

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